Museum quality eyewear from Missoni

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Tied to aesthetic innovation and the invention of techniques that have changed the very identity of knitwear forever, Missoni is one of the world’s best-known and most popular fashion and design names, and the winner of countless awards.

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The Missoni style reflects the successful venture of a husband-and-wife team: after they married in 1953, Tai and Rosita decided to start a knitwear business that went on to become an icon of Italian fashion in the mid-Sixties.

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mi_660_01_6116130Missoni MI 660 Sunglasses

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Missoni introduced and successfully established an unmistakable way of dressing and living: from the boldly colourful “put together” concept of zigzags, stripes, waves and flame stitches to patchworks of geometric and floral jacquards.

missoni_mi099_01Missoni MI 99 Eyeglasses

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missoni_mi101_01Missoni MI 101 Eyeglasses

In 1969 Diana Vreeland, the famous fashion editor of American Vogue, defined their techniques as “ingenious”. Her comment: “Who said there are only colors, there are shades too!”

missoni_mm006_08Missoni MM 006 Eyeglasses

Describing their clothing in an article published in a daily newspaper in 1979, the Italian journalist Maria Pezzi defined these fashions as “museum pieces that can nevertheless be worn”. And the Missoni story has since been marked by a plethora of public acknowledgements.

missoni_639_02Missoni MI 639 Sunglasses

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missoni_mi068_02Missoni MI 68 Eyeglasses

Missoni eyewear consists of bold eyeglasses and sunglasses that are well crafted, luxurious, and always a fashion forward choice. Italian design is a key part of these frames for both men and women, with echoes of that same intellectual museum style that is so key to the entire Missoni line. Artful and highly stylized, Missoni is a wonderful choice in the world of high end fashionable eyewear.

missoni_mm506_07Missoni MM 506 Sunglasses

Today Missoni is one of the most widely respected ambassadors of Italian fashion and design around the world.
After launching its colorful aesthetic vision, the company continues to influence contemporary lifestyles, thanks also to the success of the Missoni Home line, culminating with the recent inauguration of the first Hotel Missoni in Edinburgh.

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www.missoni.com